News

  • Thu 04 September 12:09 PM

    In this extract from his website, Andrew discusses why ‘we’ve done the socia...

  • Thu 14 August 11:36 AM

    The Irish consumer market is definitely in recovery mode with increased prop...

  • Tue 05 August 11:33 AM

    PR pros know that building relationships and establishing connections with media...

  • Fri 01 August 11:31 AM

    With a digitally savvy audience, video is everywhere; Trevor Curranfrom One ...

  • Thu 31 July 11:28 AM

    Marketers have grasped social media; it’s great for brand awareness and engage...

  • Mon 28 July 11:22 AM

    Video is set to become one of the most powerful marketing tools ofthe decade and...

  • Fri 25 July 11:02 AM

      Accommodation website, Airbnb have unveiled a redesign of its webs...

  • Thu 24 July 10:59 AM

    Marketing needs a 21st century update. Meabh Quoirin spoke last week at the...

Insights View all

Courses

  • WroteItDownHere

    Content Marketing – Connect With Your Customers Online

    Whether it’s what to post on a ‘News’ section, what to say on your blog or what to say on one of your social channels, your business needs a content marketing strategy in place.

    Book Now
  • Social Media course

    How to Develop a Successful Social Media Plan

    This intensive one-day course will provide you with a new perspective on your social media plan going beyond your current thinking, and uncovering opportunities from social media ROI to social commerce.

    Book Now
  • MSc

    MSc Digital Marketing & Analytics

    This one-year part-time Master of Science (MSc) degree in Digital Marketing and Analytics is fully-accredited at Level 9, and designed for serious marketing professionals seeking to firmly establish their career credentials in digital.

    Book Now
  • DMEP_Stock (1)

    Unlock the Potential of Sponsorship for your Brand

    This workshop is a must if you are tasked with leveraging the power of sponsorship for your organisation.

    Book Now
  • GoogleAnalyticsCourse

    Google Analytics – Half-Day Workshop

    Google Analytics is an in-depth, hands-on half day training course that starts with the basics of analytics and how a structured approach to analytics is the first thing to focus on.

    Book Now
  • Video Marketing Course

    How To Execute A Video Marketing Plan

    This course will ensure you are using the right channel for video and producing the right video for your brand, message and audience.

    Book Now
  • 2

    Postgraduate Diploma in Management and Marketing

    You’re serious about your marketing career, but your degree is in a non-business discipline (e.g. Science, Engineering, IT, Arts, Humanities). This one-year part-time conversion course gives you a direct route to a postgraduate marketing qualification, fully accredited at Level 9.

    Book Now
  • OfflineOnline (1)

    Marketing Strategy & Tactics in a Digital World

    This 2-day digital strategy course is aimed at helping marketing decision-makers consider digital in the context of the overall marketing strategy and supporting an effective holistic approach for integrated implementation.

    Book Now
  • DMEP_Stock

    Digital Marketing Executive Programme – February 2015

    This 13-week programme, delivered in Dublin city centre on Tuesday evenings, is designed for marketers looking to quickly get to grips with best practice in Digital Marketing, and move to rapid implementation of their learning.

    Book Now
View all courses

10 Reasons to Become a Member

  • 1
    1/10
    Colin Lewis

    Colin Lewis FMII

    Director of Marketing

    BMI Regional

    Participating in the design of MII's Digital Marketing Executive Programme allows me to share my experience to help marketers progress.

  • 2
    2/10
    Fintan Lonergan

    Fintan Lonergan FMII

    Director, Clients and Markets

    Deloitte Ireland

    DMX from MII brings the very latest international digital marketing insights to Ireland, and it’s a must-attend event for Irish marketers.

  • 3
    3/10
    Feargal Quinn

    Feargal Quinn FMII

    Independent Senator

    Seanad Éireann

    I see MII doing great work to help build Irish business success through knowledge sharing and collaboration.

  • 4
    4/10
    Gerard O’Neill Amarach

    Gerard O’Neill FMII

    Chairman

    Amárach

    I’ve seen four recessions and the thing I’ve learned is that recovery is always the job of marketing. That’s why I’m a member!

  • 5
    5/10
    Tom Keogh

    Tom Keogh MMII

    Founder

    Keogh’s Crisps

    The networking opportunities at MII events are excellent for discussing entrepreneurial marketing challenges with other business owners.

  • 6
    6/10
    Cera-Ward, Member, Marketing Institute of Ireland

    Cera Ward MMII

    Country Manager, Large Customer Sales

    Google

    MII’s drive to position marketing as a strategic function within an organisation is vital for the profession, and for business generally.

  • 7
    7/10
    sharonwalshheineken

    Sharon Walsh MMII

    Marketing Director

    Heineken Ireland

    With Marketing evolving so quickly, MII’s events, intensive training courses and concise news updates for members are vital to staying ahead.

  • 8
    8/10
    shane guest mondelez

    Shane Guest MMII

    Senior Brand Manager

    Mondelez International

    For a marketing professional, joining MII is a necessity for any marketer, as it’s the key to building a powerful support network.

  • 9
    9/10
    Geoff Scully, Member Marketing Institute of Ireland

    Geoff Scully MMII

    Managing Director, Shop Direct Ireland

    Littlewoods Ireland

    Conferences and seminars from MII provide a platform to share and learn about what’s trending in marketing.

  • 10
    10/10
    Orlaith_Blaney_McCannBlue

    Orlaith Blaney FMII

    CEO

    McCannBlue, Dublin

    I am a member since 1996 and I believe the Institute has been a formative and critical part of my advertising career to date. It's a fantastic organisation with superb leadership.

Upcoming Events View all events

DMX15_banner 2

Featured Videos

  • youtube image
  • youtube image
  • youtube image
  • youtube image

Our Community

  • Profile photo of Orlaith

    Orlaith Blaney

    Chief Executive Officer
    McCannBlue

    Read more
  • Profile photo of Lorraine

    Lorraine Twohill

    Vice President of Marketing
    Google

    Read more
  • Profile photo of Martin

    Martin Thomas

    Co-Founder
    Dissident

    Read more
  • Profile photo of PR Smith

    Paul Smith

    Owner
    PR Smith.org

    Read more
  • Profile photo of Anne

    Anne Sawbridge

    Vice President Global Innovation - Chocolate
    Mondelez International

    Read more
  • Profile photo of Michael Carey

    Michael Carey

    Director
    The Company of Food

    Read more
  • Profile photo of Marie Moynihan

    Marie Moynihan

    Marketing Manager
    Newsweaver

    Read more
  • Profile photo of Ciaran Cunningham

    Ciaran Cunningham

    CEO
    Carat

    Read more
  • Profile photo of Meabh Quoirin

    Meabh Quoirin

    Managing Director, Future Foundation
    The Future Foundation

    Read more
  • Profile photo of Patrick Mannion

    Patrick Mannion

    Commercial Director
    JCDecaux Ireland

    Read more
  • Profile photo of Tom Keogh

    Tom Keogh

    Owner
    Keoghs Crisps

    Read more
  • Profile photo of Feargal

    Feargal Quinn

    Senator
    Seanad Eireann

    Read more
  • Profile photo of Gerard O'Neill

    Gerard O'Neill

    Chairman
    Amarach Research

    Read more
  • Profile photo of April

    April Redmond

    Chief Marketing Officer
    Kerry Foods

    Read more
  • Profile photo of Colin Lewis

    Colin Lewis

    Director of Marketing
    BMI Regional

    Read more
  • Profile photo of Tom Kinsella

    Tom Kinsella

    Group Marketing Director
    AIB

    Read more
  • Profile photo of Geoff Scully

    Geoff Scully

    Managing Director
    Shop Direct Ireland

    Read more
  • Profile photo of Cera

    Cera Ward

    Country Manager
    Google

    Read more
  • Profile photo of Rosita

    Rosita Wolfe

    Head of Marketing and Communications
    National Concert Hall

    Read more
  • Profile photo of Margaret Colton

    Margaret Colton

    Head of Food Marketing
    Dunnes Stores

    Read more
  • Profile photo of Geoff

    Geoff Lyons

    Group Marketing Director
    Independent Newspapers Ireland Ltd

    Read more
  • Profile photo of Maggie Timoney

    Maggie Timoney

    Managing Director
    Heineken Ireland

    Read more
  • Profile photo of Maria

    Maria Mahon

    Vice President
    ChinaHR

    Read more
  • Profile photo of Lisa

    Lisa Comerford

    Head of Brand & Communications
    Eircom

    Read more
  • Profile photo of Matthew

    Matthew Kavanagh

    Managing Director
    Advanced People Solutions

    Read more
  • Profile photo of Paul

    Paul O'Sullivan

    Faculty Director
    Dublin Institute of Technology

    Read more
  • Profile photo of Fintan Lonergan

    Fintan Lonergan

    Director, Clients & Markets
    Deloitte

    Read more