• Thu 04 June 12:06 PM

    Ipsos MRBI’s latest report on Social Networking and Messaging Quarterly has ju...

  • Thu 04 September 12:09 PM

    In this extract from his website, Andrew discusses why ‘we’ve done the socia...

  • Thu 14 August 11:36 AM

    The Irish consumer market is definitely in recovery mode with increased prop...

  • Tue 05 August 11:33 AM

    PR pros know that building relationships and establishing connections with media...

  • Fri 01 August 11:31 AM

    With a digitally savvy audience, video is everywhere; Trevor Curranfrom One ...

  • Thu 31 July 11:28 AM

    Marketers have grasped social media; it’s great for brand awareness and engage...

  • Mon 28 July 11:22 AM

    Video is set to become one of the most powerful marketing tools ofthe decade and...

  • Fri 25 July 11:02 AM

      Accommodation website, Airbnb have unveiled a redesign of its webs...

  • Thu 24 July 10:59 AM

    Marketing needs a 21st century update. Meabh Quoirin spoke last week at the...

Insights View all


  • Marketing Automation 1000 x 300

    Marketing Automation Advantage

    A transformation of marketing is underway as we spend more time on our mobiles, tablets and laptops. The challenge for marketers is to connect with customers through all these devices in real time and create campaigns that work across social media, display advertising and e-commerce.

    Book Now
  • Email Marketing 1000 x 300

    Email Marketing Expertise

    This intensive half-day course is ideal for those with some initial experience of email marketing who want to improve their knowledge, get better results and dramatically improve their email marketing ROI.

    Book Now
  • Video Marketing Course

    DIY Video Marketing for Your Brand

    The workshop will guide you clearly through the entire video making process – all in an encouraging, supportive environment.

    Book Now
  • Gamification_1000x300

    Gamification – what does it meant to you? 25 November 2015

    This half day workshop is designed for marketing professionals looking to maximise engagement by integrating gamification and game mechanics into marketing campaigns.

    Book Now
  • Google Analytics 1000 x 300

    Google Analytics

    This half-day course is aimed at those who have some experience with Google Analytics, and want to further develop their ability through expert-led training.

    Book Now
  • MII Social media course

    Social Media Workshop – 15th October

    This intensive one-day course will cover the main social media channels you should be looking at marketing your business on and tactics to use them effectively. It will look at how to measure and generate a return on investment, building a strategy and more.

    Book Now
  • MII Twitter Workshop

    Twitter Workshop

    This intensive half-day course will cover everything you need to know about the world’s most famous microblogging platform, Twitter. It will look at how to measure and generate a return on investment, building a strategy and more.

    Book Now
  • DMEP_Stock

    Digital Marketing Executive Programme – September 2015

    This 13-week programme, delivered in Dublin city centre on Tuesday evenings, is designed for marketers looking to quickly get to grips with best practice in Digital Marketing, and move to rapid implementation of their learning.

    Book Now
  • 2

    Postgraduate Diploma in Management and Marketing

    You’re serious about your marketing career, but your degree is in a non-business discipline (e.g. Science, Engineering, IT, Arts, Humanities). This one-year part-time conversion course gives you a direct route to a postgraduate marketing qualification, fully accredited at Level 9.

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  • MSc

    MSc Digital Marketing & Analytics

    This one-year part-time Master of Science (MSc) degree in Digital Marketing and Analytics is fully-accredited at Level 9, and designed for serious marketing professionals seeking to firmly establish their career credentials in digital.

    Book Now
View all courses

10 Reasons to Become a Member

  • 1
    Geoff Scully, Member Marketing Institute of Ireland

    Geoff Scully MMII

    Managing Director, Shop Direct Ireland

    Littlewoods Ireland

    Conferences and seminars from MII provide a platform to share and learn about what’s trending in marketing.

  • 2

    Orlaith Blaney FMII


    McCannBlue, Dublin

    I am a member since 1996 and I believe the Institute has been a formative and critical part of my advertising career to date. It's a fantastic organisation with superb leadership.

  • 3

    Sharon Walsh MMII

    Marketing Director

    Heineken Ireland

    With Marketing evolving so quickly, MII’s events, intensive training courses and concise news updates for members are vital to staying ahead.

  • 4
    Colin Lewis

    Colin Lewis FMII

    Director of Marketing

    BMI Regional

    Participating in the design of MII's Digital Marketing Executive Programme allows me to share my experience to help marketers progress.

  • 5
    Fintan Lonergan

    Fintan Lonergan FMII

    Director, Clients and Markets

    Deloitte Ireland

    DMX from MII brings the very latest international digital marketing insights to Ireland, and it’s a must-attend event for Irish marketers.

  • 6
    Feargal Quinn

    Feargal Quinn FMII

    Independent Senator

    Seanad Éireann

    I see MII doing great work to help build Irish business success through knowledge sharing and collaboration.

  • 7
    Gerard O’Neill Amarach

    Gerard O’Neill FMII



    I’ve seen four recessions and the thing I’ve learned is that recovery is always the job of marketing. That’s why I’m a member!

  • 8
    Tom Keogh

    Tom Keogh MMII


    Keogh’s Crisps

    The networking opportunities at MII events are excellent for discussing entrepreneurial marketing challenges with other business owners.

  • 9
    Cera-Ward, Member, Marketing Institute of Ireland

    Cera Ward MMII

    Country Manager, Large Customer Sales


    MII’s drive to position marketing as a strategic function within an organisation is vital for the profession, and for business generally.

  • 10
    shane guest mondelez

    Shane Guest MMII

    Senior Brand Manager

    Mondelez International

    For a marketing professional, joining MII is a necessity for any marketer, as it’s the key to building a powerful support network.

Upcoming Events View all events

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    Dublin Institute of Technology

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