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Google Data Studio Training

As one of the exciting new components of the Google Analytics Suite, Data Studio allows you to pull data from multiple source to create visualisations easily, fast and free.

 Export to Your Calendar 22/05/2018
When: Tuesday 22 May 201818
9:15 am - 1:00 pm
Where: The Marketing Institute of Ireland
South County Business Park
Leopardstown
Dublin 18
Ireland
Contact: Ailish Hollingsworth
+353 1 295 2355 EXT 4


Online registration is available until: 22/05/2018
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Google Data Studio Training

As one of the exciting new components of the Google Analytics Suite, Data Studio allows you to pull data from multiple source to create visualisations easily, fast and free.

Key Details

Date: Thursday 22nd May 2018

Time: 9:15am - 1:00pm

Location: The Marketing Institute, South County Business Park, Leopardstown, Dublin 18

 

 

 

Member Rate: €200 - Non-Member Rate: €275

Course description

In this short course, we’ll get up and running quickly with hands-on exercises. By the end of the
course, you’ll be able to use Data Studio to create your own focused, effective visualisations to use
for your own analysis and to share with managers, executives, other departments, and clients.

 

What we'll cover

  • Introduction to a Google Data Studio
  • Setting up your own data sources:
    -Google Analytics
    -YouTube
    -Google AdWords
    -Big Query
    -DoubleClick Campaign Manager
    -Google Search Console
    -CSV
    -Data from third-party APIs to Google Sheets
  • Dynamic filtering and date selection
  • Choosing the most effective charts for your data:
    -Time Series
    -Bar Chart
    -Combo Chart
    -Score Card
    -Geo Map
  • Creating calculated metrics
  • Using the Data Control to dynamically change Google Analytics data sources
  • Sharing dashboard with individuals and teams

Course Trainer 

Barry HandBarry Hand

Data & Analytics Expert

Through data-driven marketing, Barry helps businesses measure their marketing activity, determine where the growth opportunities are and then implement a gameplan to make it happen. He is a senior-level, digital strategy and eCommerce leader with a blend of marketing and technology
experience and expertise.

In each classroom session, Barry draws upon a wide range of development and marketing experience to position Google Analytics within a real-world business and marketing context. He has helped thousands of marketers improve their ability in data through his Google Analytics training courses and the MII’s Postgraduate Diploma and Msc in Digital Marketing & Analytics.

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