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2017 RESULTS BY CUSTOMER ENGAGEMENT EXCELLENCE
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2017 RESULTS BY CUSTOMER ENGAGEMENT EXCELLENCE

20/02/2017
When: Monday 20th February 2017
6:00 pm
Where: Republic of Work Cork City
12 South Mall
Centre
Cork City, Cork 
Ireland
Contact: Cecilia McLernon
+353 1 2160156

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Join us on Monday 20th February, at 6pm, in the newly launched Republic of Work, 12 South Mall, where Rosita Wolfe, Head of Marketing at the National Concert Hall, and a Non-Executive Director of the Marketing Institute of Ireland, will present discuss Getting Results by Customer Engagement Excellence.

Rosita Wolfe is a Cork native, and will share the story of how the iconic National Concert Hall, Ireland’s most popular music venue, has come to be positioned as an international leader, evidenced by awards in marketing, PR, internet and customer service. 

Rosita twice led the NCH to wins at the All Ireland Marketing Awards. She has published a number of papers in the fields of marketing, communications and sponsorship, and has presented at a range of international conferences. A first class honours marketing gradu
ate of DIT, Rosita also holds a Masters in Commerce from University College Dublin, and she is a Graduate of The Marketing Institute of Ireland where she received the Marketing Graduate of the Year award. Rosita previously worked with Eircom as a market analyst in the mergers and acquisitions team, moving on to work in international marketing for Eircom’s operations. She is also a member of the Board of Directors of the charity DEBRA Ireland. 

Rosite WolfeRosita will detail how excellence in customer experience (CX) is essential in ensuring customers engage positively with your brand. She will pinpoint what NCH has done to use CX as a competitive differentiator, drive brand loyalty and ultimately engage consumers. In an era where customers are empowered like never before, marketers are increasingly looking to enhance the customer journey, a theme which is becoming central to the customer’s experience of the brand, now as important as the product itself in providing competitive advantage.


 

This promises to be a great session, with lots of food for thought for service providers particularly, so please don't delay in booking your place. #MiiCorkResults

 

Date & Time: Monday 20th February 2017 at 6pm

Cost: €25 for non-members and €15 for signed in member

Venue: Republic of Work, 12 South Mall, Cork City

Sponsored By: Republic of Work

http://republicofwork.com/

We look forward to seeing you

  

Judy Hopkins
Judy Hopkins, Chairperson Cork Branch
The Marketing Institute of Ireland
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Thanks for the our ongoing sponsorship and support from B2B Print & B2B Signs (print sponsor), Clayton Hotel Cork City (accommodation sponsor), Hopkins Communications (PR and communications sponsor), Zone Digital (social media sponsor) and our media sponsors Cork’s 96FM & C103 and The Evening Echo.

 

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