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Research & Reports

The Marketing Institute of Ireland collaborates with leading organisations on specific areas to provide you with the most comprehensive and accurate research and reports of marketing in Ireland. Our reports contributes to helping our members have a greater understanding of the marketing sector.

  •   THE IRISH CONTENT MARKETING REPORT

    MII Content Survey 660 x 330
    The Irish Content Marketing Report
    •   THE IRISH CONTENT MARKETING REPORT

      MII Content Survey 660 x 330
      The Irish Content Marketing Report
    •   MARKETING SALARY & EMPLOYMENT SURVEY

      Salary Survey 2015 660 x 337
      MII Marketing Salary & Employment Sentiment Survey 2015
    • Consumer Market Monitor Q2 2015  

      CMM_Q2 2015_HEADER
      Consumer Market Monitor Q2 2015
    •   CONSUMER MARKET MONITOR Q1 2015

      CMM Q1 2015
      Consumer Market Monitor Q1 2015
    •   THE IRISH MARKETING REPORT 2015

      IrishMarketingReport (1)
      The Irish Marketing Report 2015
    •   CONSUMER MARKET MONITOR Q3 2014

      CMMQ32014
      Consumer Market Monitor Quarter 3 2014
    •   MOBILE MARKETING REPORT 2014

      Cooking Corner (2)
      Mobile Marketing Report 2014
    • EMAIL MARKETING INSIGHT 2012/13

      EmailMarketing12_13
      Email Marketing Insights 2012/13
    • EMAIL MARKETING INSIGHT 2013

      EmailMarketing2013
      The Fifth Email Marketing Insights Report 2013
    • aLTERNATIVES MARKETING WATCH: MID 2014

      SalarySurvey2014
      Alternatives Marketing Watch: Mid 2014
    • PREDICTIVE ANALYTICS: SMARTER SHOPPING

      IBM_ShoppingExperience
      Delivering a Smarter Shopping Experience with Predictive Analytics
    •   ENHANCED 360° VIEW OF THE CUSTOMER

      IBM_Enhanced 360-degree
      Enhanced 360-Degree View of the Customer
    • winning over the empowered consumer

      IBM_WhyTrustMatters
      Winning over the Empowered Consumer: Why Trust Matters
    •   your marketing investments

      IBM_Where have all my marketing
      Where Have All My Marketing Investments Gone?
    •   ibm coremetrics optimisation suite

      IBM_Coremetrics Digital Marketing Optimisation Suite
      IBM Coremetrics Digital Marketing Optimisation Suite
    • consumer market monitor q2 2014

      CMM_Q2_14 (2)
      Consumer Market Monitor Quarter 2 2014
    •   consumer market monitor q1 2014

      CMM_Q1_14 (1)
      0000Consumer Market Monitor Quarter 1 2014
    •   consumer market monitor q4 2013

      CMM_Q4_13 (1)
      Consumer Market Monitor Quarter 4 2013
    •   consumer market monitor q3 2013

      CMM_Q_13 (1)
      Consumer Market Monitor Quarter 3 2013
    •   consumer market monitor q3 2009

      CMM_Q3_09 (1)
      Consumer Market Monitor Quarter 3 2009
    •   consumer market monitor q2 2009

      CMM_Q2_09 (1)
      Consumer Market Monitor Quarter 2 2009
    •   consumer market monitor q1 2009

      CMM_Q1_09 (1)
      Consumer Market Monitor Quarter 1 2009
    •   consumer market monitor q2 2013

      CMM_Q2_13 (1)
      Consumer Market Monitor Quarter 2 2013
    •   consumer market monitor q1 2013

      CMM_Q2_14 (7)
      Consumer Market Monitor Quarter 1 2013
    •   ibm social media analytics

      Where have all my marketing  investments gone- (1)
      IBM Social Media Analytics
    •   consumer market monitor q4 2012

      CMM_Q2_14 (8)
      Consumer Market Monitor Quarter 4 2012
    •   consumer market monitor q3 2012

      CMM_Q2_14 (9)
      Consumer Market Monitor Quarter 3 2012
    •   consumer market monitor q2 2012

      CMM_Q2_14 (10)
      Consumer Market Monitor Quarter 2 2012
    •   consumer market monitor q1 2012

      CMM_Q2_14 (11)
      Consumer Market Monitor Quarter 1 2012
    •   consumer market monitor q4 2011

      CMM_Q2_14 (13)
      Consumer Market Monitor Quarter 4 2011
    •   consumer maket monitor q4 2010

      CMM_Q2_14 (14)
      Consumer Market Monitor Quarter 4 2010
    •   consumer market monitor q3 2010

      CMM_Q2_14 (15)
      Consumer Market Monitor Quarter 3 2010
    •   consumer market monitor q2 2010

      CMM_Q2_14 (16)
      Consumer Market Monitor Quarter 2 2010
    •   consumer market monitor q1 2011

      CMM_Q2_14 (12)
      Consumer Market Monitor Quarter 1 2010
    • CONSUMER MARKET MONITOR Q3 2009  

      CMM_Q2_14 (16)
      Consumer Market Monitor Quarter 2 2010 Copy
    •   CONSUMER MARKET MONITOR Q3 2011

      CMM_Q3_09 (1)
      Consumer Market Monitor Quarter 3 2009 Copy
    •   cONSUMER MARKET MONITOR Q2 2011

      CMM_Q2_14 (19)
      Consumer Market Monitor Quarter 3 2011
    • CONSUMER MARKET MONITOR Q1 2011

      CMM_Q2_14 (17)
      Consumer Market Monitor Quarter 2 2011
    • Consumer Market Monitor Quarter 1 2011

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