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Private: Ireland Salary & Market Trend Report

From 18th June to 7th July 2012, EMR and the Marketing Institute of Ireland conducted an online survey focused on the demographics, length of tenure, working week, job security, career motivators,
department changes, job search channels, reward and bonus trends of marketing and communications professionals.

This report is based on findings received from respondents who completed the survey as well as sector specific market insight and salary ranges (annual and day rates) from EMR’s experienced sector
consultants based in the Dublin office. 885 marketing and communication professionals based in Ireland responded to the survey
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Overview

3 Introduction & Methodology
5 A market update from the Marketing Institute
7 Demographics

Key Findings
11 Current Employment
15 Career Motivators
17 Headcount
19 Job Search Channels
21 Unemployment
25 Benefits
27 Bonuses
30 Salary Expectations
Salary Survey
32 Salaries by Location
34 Salaries by Sector & Market Insight
34 Business Services & B2B | Energy & Utilities | Construction & Property
35 Finance, Banking & Insurance | Professional Services
35 FMCG | Consumer Goods | Retail
36 IT | Telecommunications
36 Media | Creative & Agency | Leisure & Travel
37 Pharmaceuticals & Health
37 Public Sector | Education | Not for Profit
38 About EMR
39 About The Marketing Institute
40 Acknowledgements & Disclaimer
41 Contact Us

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