The Marketer's Career Hub

The MII have been listening to what members are looking for in terms of content at the moment.  One of the key themes that was emerging was on career advice.

So we have partnered up with Rory Brennan of Marketing Career Recruitment, who will be on hand to provide advice on anything career-related to all the members of the Marketing Institute.

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The Marketing Institute has designed the ‘Marketer Pathways’ competency framework to help marketing professionals and their employers to understand and together assess the capabilities required for both current and desired roles.

It is divided into three key streams, marketing, business and people and ultimately enables marketing professionals to identify where they are currently, where they would like to be and how to get there, through a personalised development plan.

All of our learning and development programmes align with the competencies within the framework, making clear to learners which ones are relevant to their personal development plans.

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Marketers: We’re not going back to normal. Covid-19 has spawned a huge political, economic and ethical crisis which affects us all. The world of our customers has changed almost overnight, and their worries are also our worries. The challenge of working from home, the real impact of lost jobs, reduced hours and reshaped careers.

Colin Lewis delivered a frank conversation in a recent webinar about how to restart your career – regardless of what happens and to get some ideas how to improve your sense of direction, confidence and capability and navigate successfully through the current challenges – based on real hard-won experience.

The recording of this session is now available for members through the portal. Simply log in below and click “webinar recordings” in the left menu.

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The Professional and The Personal: New Alternatives Pulse Survey reveals how marketers are managing the joint impacts of Covid-19 and Working from Home.

The Alternatives Marketing at Work Pulse Survey was carried out from 27th April -5th May 2020, to explore how the current pandemic is impacting the marketing community professionally and personally. It was completed by 442 marketing professionals, from junior to director level, across 20+ sectors, working in large and small companies.

It provides a fascinating, real-time glimpse into how the marketing community has been impacted professionally and personally by the coronavirus crisis and how they’re responding to the challenges presented.

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Looking for a new opportunity? Make sure to check our jobs page for marketing jobs from our network.

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The Covid 19 lockdown is a unique experience on many levels and at this point, whether or not you have been furloughed or made redundant, or you feel relatively secure in your position, you may be at a point of introspection and reflection.

For marketers, there are several compelling reasons to spend some time reflecting on your career plan right now.

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