Our fully accredited part-time MSc in Digital Marketing and Analytics
is designed for qualified professionals looking to upskill and master the disciplines of digital marketing and data analytics. The programme is delivered over 16 months in conjunction with TUDublin.
Grace McCullen is a recent graduate and was awarded the Gold Medal for the MSc graduating with first class honours.
Grace completed the part-time course while consulting with Alltech to launch the Pearse Lyons Distillery. Grace’s background is in strategic planning, marketing and sales having worked with leading brands and experiences including TaytoPark, Heineken, Hovis and Glanbia.
Grace recently joined the consulting team at PwC as a sector specialist in the Retail & Consumer Practice and is working with multi discipline teams to help clients develop strategic growth plans, embrace data led insights, digitize business and to solve complex problems.