Iris Kavanagh joins SONICA as Head of Marketing

Iris Kavanagh joins SONICA as Head of Marketing. Her responsibilities will include the development of the Sonica brand and communications approach and will drive the marketing strategy, brand management, lead generation and overall marketing planning and execution at SONICA. As part of this role, Iris will be marketing SONICA’s new Land & Expand destination ‘First Landings’

Kavanagh’s previous role was Group Marketing Manager at Ardmac for 2 years. Throughout her career Kavanagh was Head of Communications & CSR at ARAMARK for 10 years. She is a previous winner of the Irish Hospitality Institute Environmental Manager of the year, and completed the MSc in Digital Marketing and Data Analytics in 2020.

Kavanagh noted “I’m delighted to join the ambitious team at SONICA and under the leadership of our MD Donnacha Neary, I look forward to expanding SONICA’s presence across global markets and introducing the world to the state-of-the-art destination that is, First Landings..”