Jessica Norris appointed Marketing Director Ireland role at Irish Distillers Pernod Ricard.
Jessica will be responsible for providing long term strategic marketing direction and leadership that contributes to the growth of the Pernod Ricard portfolio of Spirit and Wine brands in the Irish market. Leading the Commercial Ireland marketing team to success, building on creativity and digital expertise to deliver first class Marketing strategies, initiatives, processes and practices for their respective brands. Her previous role in Irish Distillers was Head of Portfolio, Innovation, Design & Sustainability, for 3 years.
Jessica has over 20 years’ experience in marketing, innovation and consumer insights, 13 years of which within the Pernod Ricard Business. She recently took on the Sustainability strategy which can now be brought to life in the local market. Jessica was also responsible for leading the new Jameson brand identity, a great opportunity to develop her passion for design and the impact that great design can have for a brand. Prior to Pernod Ricard Jessica worked for consumer insights agencies in the UK and Australia, gaining exposure to a breadth of FMCG categories.
Norris says “I am really looking forward to working with the Irish marketing team, a very strong group of passionate and creative brand marketeers responsible for building our unique portfolio of premium brands.”