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X-ORIGINAL-URL:https://mii.ie
X-WR-CALDESC:Events for MII - Marketing Institute Ireland
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BEGIN:VEVENT
DTSTART;TZID=Europe/Dublin:20260716T123000
DTEND;TZID=Europe/Dublin:20260716T130000
DTSTAMP:20260702T113616Z
CREATED:20260702T111636Z
LAST-MODIFIED:20260702T113616Z
UID:10000134-1784205000-1784206800@mii.ie
SUMMARY:MII Lunch & Learn - Intro to A/B testing 101 with Patrick Kennedy\, Pinterest
DESCRIPTION:MII Lunch & Learn – Intro to A/B testing 101 with Patrick Kennedy\, Pinterest\n\n\n\n\nThursday 16th July – 12:30pm\n\n\nThis course equips participants with the skills to design\, execute\, and interpret A/B tests effectively\, while highlighting the common pitfalls of relying on attributed data for decision-making. Through practical guidance on identifying ideal use cases and structuring well-formed experiments\, attendees will learn how to draw confident\, data-driven conclusions from their results.
URL:https://mii.ie/marketing-events/mii-lunch-learn-intro-to-a-b-testing-101-with-patrick-kennedy-pinterest/
LOCATION:Online\, Webinar
CATEGORIES:Free MII Member Only Event,Online Event
ATTACH;FMTTYPE=image/png:https://mii.ie/wp-content/uploads/2026/03/LL-Newsletter-Crop.png
ORGANIZER;CN="MII":MAILTO:Leah@mii.ie
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BEGIN:VEVENT
DTSTART;TZID=Europe/Dublin:20260810T003000
DTEND;TZID=Europe/Dublin:20260810T010000
DTSTAMP:20260702T130736Z
CREATED:20260702T111829Z
LAST-MODIFIED:20260702T130736Z
UID:10000135-1786321800-1786323600@mii.ie
SUMMARY:MII x Dublin Port - Boat Tour - TBC
DESCRIPTION:
URL:https://mii.ie/marketing-events/mii-dublin-harbour-boat-tour-to-be-confirmed/
CATEGORIES:Save The Date Events
ATTACH;FMTTYPE=image/jpeg:https://mii.ie/wp-content/uploads/2025/12/pexels-lucianphotography-3566191-scaled.jpg
ORGANIZER;CN="MII":MAILTO:Leah@mii.ie
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Dublin:20260827T123000
DTEND;TZID=Europe/Dublin:20260827T130000
DTSTAMP:20260702T113921Z
CREATED:20260702T113921Z
LAST-MODIFIED:20260702T113921Z
UID:10000136-1787833800-1787835600@mii.ie
SUMMARY:MII Lunch & Learn - TBC
DESCRIPTION:MII Lunch & Learn – TBC\n\n\n\n\nThursday 27th August – 12:30pm\n\n\nSession details to be confirmed
URL:https://mii.ie/marketing-events/mii-lunch-learn-tbc/
LOCATION:Online\, Webinar
CATEGORIES:Free MII Member Only Event,Online Event
ATTACH;FMTTYPE=image/png:https://mii.ie/wp-content/uploads/2026/03/LL-Newsletter-Crop.png
ORGANIZER;CN="MII":MAILTO:Leah@mii.ie
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Dublin:20261007T083000
DTEND;TZID=Europe/Dublin:20261007T140000
DTSTAMP:20260624T143157Z
CREATED:20260624T141706Z
LAST-MODIFIED:20260624T143157Z
UID:10000133-1791361800-1791381600@mii.ie
SUMMARY:MII CMO Summit 2026
DESCRIPTION:We are delighted to announce that the MII CMO Summit 2026 will return on the 7th of October. This invite-only event is an exclusive gathering of Ireland’s most senior marketing leaders and changemakers. The venue\, theme\, and the list of incredible speakers and contributors will be announced in the coming weeks\, save the date now. \n\nAdd To Calendar
URL:https://mii.ie/marketing-events/mii-cmo-summit-2026/
CATEGORIES:Save The Date Events
ATTACH;FMTTYPE=image/webp:https://mii.ie/wp-content/uploads/2026/06/CMO-Banner.webp
ORGANIZER;CN="MII":MAILTO:Leah@mii.ie
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Dublin:20261022T003000
DTEND;TZID=Europe/Dublin:20261022T010000
DTSTAMP:20260702T130701Z
CREATED:20260702T114148Z
LAST-MODIFIED:20260702T130701Z
UID:10000137-1792629000-1792630800@mii.ie
SUMMARY:MII MentorLab - TBC
DESCRIPTION:
URL:https://mii.ie/marketing-events/mii-mentor-lab/
CATEGORIES:Save The Date Events
ATTACH;FMTTYPE=image/jpeg:https://mii.ie/wp-content/uploads/2025/12/pexels-lucianphotography-3566191-scaled.jpg
ORGANIZER;CN="MII":MAILTO:Leah@mii.ie
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20261126
DTEND;VALUE=DATE:20261127
DTSTAMP:20260625T142556Z
CREATED:20260610T110243Z
LAST-MODIFIED:20260625T142556Z
UID:10000132-1795651200-1795737599@mii.ie
SUMMARY:Sponsorship Masterclass 2026 - MII x ESA Ireland
DESCRIPTION:Marketing Institute Ireland is delighted to announce that we will hold a Sponsorship Masterclass in partnership with ESA Ireland on Thursday 26 November 2026. \nWe are currently gathering expressions of interest to help shape the agenda around the most relevant opportunities\, challenges\, and trends in sponsorship today. \nPlease take a few moments to complete the form below and tell us what sponsorship topics\, trends\, challenges or case studies you would most like to explore. Your input will help us design a practical and highly relevant learning experience. \n\nRegsiter Your Interest
URL:https://mii.ie/marketing-events/sponsorship-masterclass-2026-mii-x-esa-ireland/
LOCATION:Dublin
CATEGORIES:Save The Date Events
ATTACH;FMTTYPE=image/jpeg:https://mii.ie/wp-content/uploads/2026/06/iStock-2244989206-scaled.jpg
ORGANIZER;CN="MII":MAILTO:Leah@mii.ie
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