The MII have been listening to what members are looking for as part of their webinar series launched at the start of April. One of the key themes that was emerging was on career advice. As a result we have launched a Career advice hub for members who are looking for advice.
If you would like to contribute an article, video or other resource please email firstname.lastname@example.org.
with Rory Brennan
Career Advice for MII Members
The MII have been listening to what members are looking for in terms of content at the moment. One of the key themes that was emerging was on career advice.
So we have partnered up with Rory Brennan of Marketing Career Recruitment, who will be on hand to provide advice on anything career-related to all the members of the Marketing Institute.
The Marketer Pathways competency framework
The Marketing Institute has designed the ‘Marketer Pathways’ competency framework to help marketing professionals and their employers to understand and together assess the capabilities required for both current and desired roles.
It is divided into three key streams, marketing, business and people and ultimately enables marketing professionals to identify where they are currently, where they would like to be and how to get there, through a personalised development plan.
All of our learning and development programmes align with the competencies within the framework, making clear to learners which ones are relevant to their personal development plans.
Career talk with Colin Lewis
When the Going Gets Tough
Marketers: We’re not going back to normal. Covid-19 has spawned a huge political, economic and ethical crisis which affects us all. The world of our customers has changed almost overnight, and their worries are also our worries. The challenge of working from home, the real impact of lost jobs, reduced hours and reshaped careers.
Colin Lewis delivered a frank conversation in a recent webinar about how to restart your career – regardless of what happens and to get some ideas how to improve your sense of direction, confidence and capability and navigate successfully through the current challenges – based on real hard-won experience.
The recording of this session is now available for members through the portal. Simply log in below and click “webinar recordings” in the left menu.
Marketing at Work Pulse Survey
The Professional and The Personal: New Alternatives Pulse Survey reveals how marketers are managing the joint impacts of Covid-19 and Working from Home.
The Alternatives Marketing at Work Pulse Survey was carried out from 27th April -5th May 2020, to explore how the current pandemic is impacting the marketing community professionally and personally. It was completed by 442 marketing professionals, from junior to director level, across 20+ sectors, working in large and small companies.
It provides a fascinating, real-time glimpse into how the marketing community has been impacted professionally and personally by the coronavirus crisis and how they’re responding to the challenges presented.
by Bernie Keogh, Alternatives
Career planning in a crisis - On the right path? A unique time for reflection
The Covid 19 lockdown is a unique experience on many levels and at this point, whether or not you have been furloughed or made redundant, or you feel relatively secure in your position, you may be at a point of introspection and reflection.
For marketers, there are several compelling reasons to spend some time reflecting on your career plan right now.
Our selection of career content from around the web:
Reinventing Your Career in the Time of Coronavirus, Harvard Business Review