This fully accredited Diploma in Strategic Digital Marketing is designed for marketing professionals who wish to develop an expertise in digital marketing strategy. You will learn from industry practitioners over 14 evening sessions, one evening per week (two evenings in the first week). The first two sessions are on Tuesday and Wednesday evenings, from 6.00pm to 9pm. After this, sessions will take place on Tuesday evenings from 6pm.

Our Executive Diploma in Strategic Digital Marketing is suitable for all marketers and will take you through the steps of creating your digital marketing strategy plan. You will hear from industry experts and academic staff on topics such as Social Media, Analytics, Email Marketing and new for 2022 Sustainability.

The course is a Level 8 CPD Award on the National Framework of Qualifications (NFQ) and the award is made by Technological University Dublin, a member of the European University Association. Students who complete this Executive Diploma in Strategic Digital Marketing may further their studies by undertaking our Level 9 MSc in Digital Marketing & Innovations.

Easy Instalment Payment Plan Option

We offer an Instalment Payment Plan, allowing you to spread the course fee over three easy instalments. There is an administration fee of €50 payable with your first instalment if you choose this option. Contact Aoife for more details.

14 March 2023,6pm-9pm


Online via Zoom


MII TU Dublin Faculty


Aoife M 


Member €1650 | Non Member €2000

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  • Digital Marketing Strategy
  • Social Media
  • Search Engine Marketing: SEO
  • Search Engine Marketing: PPC
  • Conversion Rate Optimisation
  • Data Strategy & Analytics
  • Emerging Technology
  • Performance-Based Digital Display Advertising
  • E-Commerce
  • Email Marketing
  • Sustainability
  • Innovation

Marketer Pathways Competencies:

Marketer Competencies

  • Integrated Analytics
  • Digital Marketing
  • New Product Development
  • Research
  • Strategic Marketing
  • Marketing Strategy

Business Competencies

  • Planning & Prioritisation
  • Organisational Awareness
  • Decision & Judgement

People Competencies

  • Relationship management

Terms and Conditions

Terms and Conditions apply. Membership is non-transferable and non-refundable. All event and course cancellations must be made 2 weeks prior to the event/course date. Payment is due in advance. Refunds will not be issued for non-attendance.