Course starts 26th of September, 2023


Obtain a level 8 CPD Award in 12 weeks with our Executive Diploma accredited by Technological University Dublin.

You will learn from experts over 14 evening sessions, once a week. The programme will cover topics such as Social Media, Analytics, Email Marketing and Sustainability. You will develop a strategic digital marketing plan for a company of your choice to apply all the knowledge gained in a relevant scenario for you.

Who is it for?

Our Executive Diploma in Strategic Digital Marketing is designed for marketing professionals who wish to develop an expertise in innovative digital marketing strategy. The programme is suitable for marketers of all levels of expertise. A background in marketing, or current employment in a role with marketing is a suggested benefit.

The Award

The course is a Level 8 CPD Award on the National Framework of Qualifications (NFQ) and is accredited by TU Dublin, a member of the European University Association.


€2000 for non-members MII

€1650 for members MII

Members of MII can use training credits on this diploma, contact

Easy Instalment Payment Plan Option

We offer an Instalment Payment Plan, allowing you to spread the course fee over three easy instalments. There is an administration fee of €50 payable with your first instalment if you choose this option.

Contact for more information.

How to enrol?

Go to My MII in the top right hand corner. Login, or Register to create an account
[Note creating an account does not automatically make you a member or generate any fees]

Go to ‘Events and Training’, and select ‘Executive Diploma in Strategic Digital Marketing’.
Here you can check out to pay for your enrolment.

Please pay the enrolment fee before the start of the programme on the 26th of September.

You can pay by credit card or via EFT by creating an Invoice.

Please email if you have any questions.

Introduction information will follow once you have registered your enrolment.

Register your interest using the form below. A member of our team will be in touch.


  • Digital Marketing Strategy
  • Social Media
  • Search Engine Marketing: SEO
  • Search Engine Marketing: PPC
  • Conversion Rate Optimisation
  • Data Strategy & Analytics
  • Emerging Technology
  • Performance-Based Digital Display Advertising
  • E-Commerce
  • Email Marketing
  • Sustainability
  • Innovation

Marketer Pathways Competencies:

Marketer Competencies

  • Integrated Analytics
  • Digital Marketing
  • New Product Development
  • Research
  • Strategic Marketing
  • Marketing Strategy

Business Competencies

  • Planning & Prioritisation
  • Organisational Awareness
  • Decision & Judgement

People Competencies

  • Relationship management

Terms and Conditions

Terms and Conditions apply. Membership is non-transferable and non-refundable. All event and course cancellations must be made 2 weeks prior to the event/course date. Payment is due in advance. Refunds will not be issued for non-attendance.