MCCP renews sponsorship for the 2020 Marketing Breakfast Series

The Marketing Institute is delighted to announce that MCCP remain as official sponsor of our “Marketing Breakfast Series” for 2020, following a very successful series in 2018 and 2019. In 2020, the series will be its biggest and best yet – bringing together speakers and thought leaders who can provide insight that will to make your business better.

The Marketing Breakfast Series is a sequence of early morning events held in central Dublin exploring marketing themes and practices in a wide range of different areas. The series is geared towards marketing professionals working or involved in strategy, planning, branding, communications, pr, advertising or management.

Welcoming the news of the 2020 sponsorship, Marketing Institute chief executive Tom Trainor said, ‘We are delighted to have MCCP with us in this high profile event series in the year ahead, as their in-depth knowledge of the latest thinking in our profession adds great value to our collaboration.’

With MCCP on board once again this year, we are looking forward to the series’ continued success. MCCP are a leading strategic brand agency, with expertise across research, brand strategy innovation and culture change – partnering with clients to bring sustainable AND transformational growth. They bring their experience with local and global brands, rigour and bold thinking to every challenge, and MCCP’s inputs are instrumental in making The Marketing Breakfast so successful.

‘We are delighted to continue as sponsor in 2020, where we can share stories of brands and businesses that are transforming by realigning their strategies with clear purpose through; who are focussed on customer centred innovation; and who strive for an engaged and inspired and internal culture’ Kay McCarthy, Founder & CEO MCCP.

We are looking forward to another exciting year with the MCCP team.

Previous events in the series included speakers from Heineken Ireland, DAA, Sky Ireland, Encirc, Irish Distillers Pernod Ricard, Ireland Rugby, Glanbia,, Enterprise Ireland, JYSK, Today FM, Teeling Whiskey Company, Lidl and Three.

Our collaboration this year will bring an overall theme of transformation to be spread across eight breakfast events with top speakers from the profession.

You can find a list of the upcoming breakfast dates here.


Tom Trainor, The Marketing Institute and Kay McCarthy, MCCP