This presentation with Jon Lombardo and Peter Weinberg, Global Leads at the B2B Institute at LinkedIn will discuss Trends For The Contrarian Marketer: Bet Your Business On These 5 Marketing Trends That Won’t Change. Marketers always want to know: “what will change?” But, Jeff Bezos asks a more important question: “what won’t change?” Why does “what won’t change” matter more? Because as Bezos advises, you can build a business on ideas that won’t change.