Junior Marketing Executive

Alternatives are looking for a Junior Marketing Executive to join an established Marketing team to support their marketing initiatives. This is an exciting time to join this business in a period of growth and digital transformation. Your main responsibilities will be performing marketing administrative tasks, conducting market research, managing the social media calendar, updating the marketing database and providing branch marketing support. You will also need to monitor social media engagement to discover high-performing ideas and campaigns for scalability.

You will understand the purpose of an organization’s online presence and work to harness it to improve brand presence and customer experience. You will work closely with and report to the Head of Marketing to assist with the design and execution of marketing campaigns, including email marketing, social media, paid advertising across our 3 brands.
A perfect candidate is a team player with a basic knowledge of digital marketing tools and processes and can execute on a variety of marketing tasks with minimum supervision and within deadlines. They will be a good communicator who can work with our team of branch managers to provide timely and creative localised marketing support. 1-3 years marketing experience is a huge plus.

Responsibilities

Assisting the marketing team with a range of activities.
Conducting market research and analyzing marketing surveys to help improve the company’s marketing strategy.
Handling administrative tasks to ensure the marketing department’s activities run smoothly.
Updating databases, spreadsheets, mailing lists, etc.
Monitoring the performance of ongoing marketing campaigns and compiling reports for the Head of Marketing
Creating and posting online content for the company’s websites and social media platforms (Facebook, YouTube, LinkedIn)
Collating marketing collateral from our suppliers and creating product information for our customer base.
Point of contact for branch marketing support for local advertising and in-store events, and running localised promotions.

Requirements
Bachelor’s degree in Marketing or digital marketing essential.
Good knowledge of marketing techniques and databases, as well as a good understanding of marketing principles with some experience of content creation
Proficiency in MS Office (Excel, Word, PowerPoint)
Ability to work with content managed websites along with some experience in the design and implemention of a social/digital campaign
Working knowledge of HubSpot, WordPress and Google AdWords and Shopify is an advantage
Ideally will possess skills in various areas like graphic design, images, videos, and audio marketing
Ability to handle multiple projects simultaneously and work under strict deadlines
Great communication and interpersonal skills, with a willingness to learn and adapt in a fast-paced changing environment.

For more information on this role, please contact Leonie Gleeson at lgleeson@alternatives.ie