Bord Bia Bloom will celebrate its landmark 20th year in 2026, a momentous milestone for one of Ireland’s most iconic outdoor festivals. What began as a celebration of Irish horticulture has flourished into a five-day immersive experience that brings together gardening, food, and sustainable living in the scenic setting of Phoenix Park, Dublin.
Spanning 70 acres and welcoming over 100,000 attendees each year, Bord Bia Bloom has become a cornerstone of Ireland’s summer calendar. It’s more than a festival it’s a vibrant, living showcase of creativity, innovation, and environmental stewardship. And now your brand has the opportunity to be part of this extraordinary journey.
A rich canvas for brand storytelling
From award-winning show gardens to cutting-edge food experiences and expert-led talks, Bord Bia Bloom offers a dynamic platform for sponsors to create activations that inspire, influence, and inform. Whether you’re looking to launch a new product, build brand awareness, or demonstrate your commitment to sustainability, Bord Bia Bloom provides the perfect stage to connect meaningfully with a highly engaged audience.
What our sponsors say
“Bord Bia Bloom has consistently allowed us to restart conversations around the Citroën brand, our ambitions, and helped to at least put the brand back into the consideration set of potential new car buyers. The benefits extend beyond the event itself and into the 2026 sales period.”Trevor Hunt – Citroën Marketing Manager
“To say our sponsorship was a success is an understatement; we were thrilled with the response to the garden, which won the Best Large Garden Award and the People’s Choice Award. The bang for your buck at Bloom is huge and we couldn’t have paid for the prime media coverage we received. Sponsoring a Show Garden is a big investment and it does take a lot of work, but you get so much out of it – it is 100% worthwhile.” Kathryn O’Riordan – Assistant Principal, Early Years, Policy & Strategy at The Department of Children, Disability, and Equality
Exciting sponsorship opportunities for 2026
As plans for the 20th year of Bord Bia Bloom are now well underway, a limited number of Show Gardens and festival features remain available for sponsorship. This is your chance to plant your brand at the heart of a much-loved national event and align with a celebration that reflects the values of creativity, sustainability, and community.
Whether you choose to sponsor a flagship Show Garden, collaborate on a feature, or create a bespoke activation, your brand will be woven into the fabric of an experience that leaves a lasting impression.
Sustainability at the core
Bord Bia Bloom is proud to be the first event in Ireland to hold an ISO 20121:2024 accreditation for Sustainable Event Management – a globally recognised standard that ensures every aspect of the festival is designed and delivered with the utmost respect for the environment. This means peace of mind and the assurance that your brand is contributing to a greener, more responsible future.
To explore sponsorship opportunities and learn more about how your brand can be part of this landmark celebration, email us sponsorship@bordbia.ie
Bord Bia Bloom | Thursday, May 28th – Monday, June 1st, 2026 | Phoenix Park, Dublin
This website uses cookies to deliver a better user experience. For more information, please visit our Privacy Policy
