RED C Research Announces Leadership Transition in Ireland as Co-Founder Sinead Mooney Retires After 22 Years

May 6, 25
News

RED C Research, a premier provider of research-based consultancy services, today announces the retirement of Co-Founder and Managing Director Sinead Mooney at the end of May this year, after 22 years of dedicated service. Sinead co-founded RED C in 2003, contributing significantly to its growth into Ireland’s largest research-based consultancy.

Sinead Mooney’s tenure has been marked by a commitment to delivering high-quality insights and fostering strong client relationships. Her leadership has been instrumental in establishing RED C’s reputation for excellence in market research and public opinion polling.

Ciara Reilly appointed as new RED C Ireland MD

Following Sinead’s retirement, RED C is pleased to announce the appointment of Ciara Reilly as the new Managing Director of RED C in Ireland from May onwards.

Ciara has been with the company for nearly two decades, and this move represents a handing on of the leadership baton to the next generation, to take the business forward for the next stage of its life cycle.

She brings extensive experience in insight-based consultancy, and a deep understanding of the marketing levers to help brands grow.

Joining Ciara on the RED C Senior Management team in Ireland are Ciara Clarke, Bryan Cox, Richard Colwell, Ciara Reilly, Shaun Fourie and Conor Murphy

Conor Murphy, who has been a senior Director in the business for the past 10 years, and before that worked at senior management level for Millward Brown/ Kantar in Ireland, has been promoted to the role of Deputy Managing Director.

Bryan Cox, who has also worked in the business for 20 years, will continue his role in the senior management team and Ciara Clarke another long-time employee in the business, has been promoted to the senior management team.

Finally, Shaun Fourie, with over 16 years experience in operational positions in the both agency and software companies in the market research industry in South Africa, has been appointed Head of Operations of RED C Ireland.

RED C Research remains committed to helping clients see more clearly by providing high-quality research-based consultancy services. The company in looks forward to this exciting new chapter under its refreshed Irish leadership team.

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Orla Mitchell

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Prior to her board career, Orla worked with WaterWipes between early 2020- end 2022. As CEO and board member she with her exec team implemented a 3-year strategy that more than doubled the business with the brand now a top global brand leader in all its key markets including the U.S. An Irish founder owned global success story the WaterWipes brand, as the world's purest baby wipe has disrupted the wipes category with exponential growth in multiple geographies globally.
Until May 2019 Orla was Global President of Gum & Mints at Mars Wrigley Confectionery, a subsidiary of Mars, Incorporated. She led the Business Strategy, Global Innovation pipeline, Strategic P&L, capital program and Brand strategy for a Portfolio of Globally famous gum and mints brands including Orbit Extra, 5, Doublemint and Juicy Fruit to name but a few. She was also a member of the Mars Wrigley Leadership Team and Strategy team (a sub-team of the Leadership team responsible for Global Segment strategy).
Prior to this role she held the position of Chief Marketing Officer for Wrigley preceding the integration of the Mars Confectionery businesses. Orla was with Mars for 18 years in several different roles, and her business and marketing expertise across multiple regions make her a highly experienced strategic and marketing resource. Before joining Wrigley, Orla served as the CMO for Mars Global Food, where she promoted marketing excellence across the company’s global good business and helped create a strategic growth agenda. Prior to that, she was the European Marketing Director for Mars Foods Europe, where she was responsible for marketing Mars’ sauce brands in Europe. Orla began her time with Mars as the Marketing Director of Petcare for Mars Ireland and has moved up in the Marketing function since then. Orla has a passion for developing sustainable business legacy and growth strategies and has led several business turnarounds during her career to date. She is also very experienced in developing iconic and multi award winning communications campaigns.

Joe Heneghan - Revolut Europe

Partner & CEO, Revolut Europe

Joe Heneghan is Partner & CEO of Revolut Europe, leading the company’s expansion across the continent from 10 million to 45 million customers. With almost 30 years of leadership experience in banking, fintech, and public policy, he is part of Europe’s standout fintech success story and is changing how consumers and businesses engage with money. He previously held senior executive roles at Ulster Bank and Permanent TSB, having started his career in marketing, product management, and digital banking. He now plays a central role in shaping the future of financial services in Ireland and Europe. Joe serves on the European Central Bank’s Euro Retail Payments Board and the Department of Finance’s Industry Advisory Council. He is also a former Chair and current board member of Financial Services Ireland, representing the Irish financial services sector. Joe holds a B.Comm from the University of Galway and is a Certified Bank Director, accredited by the Institute of Bankers and UCD. He has also been a member of the Marketing Institute of Ireland for 30 years.

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Michael Carey

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Post his athletics career David went from full time corporate employment to the winning celebrity MasterChef and more recently was one of only three contestants to pass RTE’s gruelling hit TV show, Hellweek.

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businessofcreativity.com

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