ESA Diploma in Sponsorship & Sports Marketing
22nd January - Distance Learning
The ESA Diploma in Sponsorship and Sports Marketing is the only formal qualification in sponsorship and sports marketing, and is designed for those wishing to build their knowledge and learn more about the commercial world of sponsorship.
Watch the taster session about this course here.
CMO Masterclass: Creating Strategic Marketing Foresight with Meabh Quoirin
3rd February- Online Learning
Businesses that once labeled foresight as prophecy now understand that it does not exist to predict the future – but rather helps shape and build that future.In this masterclass, you’ll learn how to build strategic marketing foresight at scale in your organisation so you can anticipate, shape and take control of your brand’s future.
*Places are limited*
Opening up 2021 Possibilities with Design Thinking
9th & 10th February -Online Learning
Design thinking is a simple and practical process for solving fresh or undefined problems by prioritising the consumer’s needs above all else. It relies on observing, with empathy, how people interact with their environments and employs an iterative, hands-on approach to creating innovative solutions.
Marketing Strategy & Tactics in a Digital World
25th & 26th Feb, 4th & 5th March - Online Learning
Our signature ‘Marketing Strategy & Tactics in a Digital World’ course will enable you to stay on top of your game and implement the optimal strategy for your organisation.
Introduction to Insightful Thinking
10th & 11th March - Online Learning
This course is designed to help participants hone their critical thinking skills and enable them get to the heart of business issues, develop their data gathering and strategic insight capabilities, and to construct powerful arguments.
Persuasive Writing for Marketers
29th & 30th March - Online Learning
This course over two mornings (March 29 & 30) will enable marketers to understand the elements of successful persuasive writing, learn to better tailor their approach, tone and language to their audience(s) and clearly articulate their brand’s value proposition.