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Cork | My Brand is a Liar

21 January

MII invite you to the first Cork event of 2020, kindly sponsored and hosted by the Cork International Hotel.  This event is run in association with our friends in the Cork Chamber. For this event we are excited to welcome Director of Marketing for Fáilte Ireland, Niall Tracey to Cork.  As always there will be networking to begin and then a lively Q&A following Niall presentation.

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Marketing Breakfast Series 2020 - Creating Better Business with MCCP

22 January 2020

The Marketing Institute is delighted to announce that MCCP returns as the official sponsor of our “Marketing Breakfast Series” for 2020, following two very successful years.

With MCCP on board once again this year, we are looking forward to the series’ continued success. Creating Better Business with MCCP with expertise across research, brand strategy innovation and culture – partnering with clients to bring transformational growth. MCCP’s inputs are instrumental in making The Marketing Breakfast so successful.

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Future of Content Marketing in 2020 and beyond

30 January 2020

The use of Content Marketing around the world has grown exponentially over the past five years. In fact it has grown so much, that it is now considered core marketing. But what is the situation in Ireland? How much budget is being allocated to content marketing? What methods are being used and to what success? What are the biggest challenges facing marketers and what are their priorities for 2020 in relation to content marketing?

These are all the questions we sought to answer in a survey that was jointly conducted by Zahra Media Group and the MII in November 2019. More than 200 Irish marketers took part in the survey, and the findings and insights will be presented over breakfast on the 30th January 2020.

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DMX Dublin 2020

5 March 2020

DMX Dublin features over 30 world-leading speakers in multiple presentation streams, and over 800 marketing professionals attendees in a full day of sharing, learning and networking. A Marketing Institute event, DMX Dublin celebrates the crossover of marketing, digital, creative and media. Over the past 6 years it has become Ireland’s must-attend marketing event of the year, bringing together top international and Irish marketing leaders, marketers from multinationals and start-ups, advertisers, creative agencies, digital agencies, online publishers and vendors.

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All Ireland Marketing Awards

21 May 2020

Entry is now open for the All Ireland Marketing Awards 2020. Now in its 14th year, the AIM Awards is Ireland’s showcase of marketing achievements, organised by the Marketing Institute.

The comprehensive range of awards within the programme reflects the full range of marketing activities including customer experience, international, small business, online channels and marketing through Irish. This year brings two exciting new categories; Client Agency Collaboration Award and B2B Marketing Award.

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