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Unlocking brand growth: A guide to identifying and leveraging Category Entry Points
11
February
2025
Event Description
Hosted by: MII & RED C Research
Format: 45min Live Virtual Webinar
This webinar aims to help you better understand how to measure and act on one of the core drivers of Brand Growth. Mental Availability.
- Explore the concept of Mental Availability and how it can benefit your brand.
- Deep dive into one of the components of Mental Availability, Category Entry Points and uncover its potential.
- Experience how other brands have transformed their comms through moments that matter.
To register for the webinar, please email leah@mii.ie
Members should log in to book tickets to ensure the best price and experience.
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Hosted by: MII & RED C Research
Format: 45min Live Virtual Webinar
This webinar aims to help you better understand how to measure and act on one of the core drivers of Brand Growth. Mental Availability.
- Explore the concept of Mental Availability and how it can benefit your brand.
- Deep dive into one of the components of Mental Availability, Category Entry Points and uncover its potential.
- Experience how other brands have transformed their comms through moments that matter.
To register for the webinar, please email leah@mii.ie