MII Berkeley Global Marketing Leadership Programme
Take your first step to becoming
a world-class transformational leader.
Module 1 - Starts 24th March

The best marketing leaders have an unwavering thirst for knowledge, a burning desire for self development and a constant drive to stay ahead of the curve.

Not only is this what sets them apart, it’s what prevents them from being left behind.

It’s for this very reason that we have partnered with Berkeley Extension, the gold standard executive educator, to create this career-shifting, one-of-a-kind programme. It has been created by global industry experts, with you in mind.

Here’s why you shouldn’t miss out:

  • Learn from the best global experts from the world's 2nd public university.
  • Get leading-edge Silicon Valley insights. Be the first to hear the biggest industry and future of business trends straight from their source.
  • Design your learning. We have tailored this curriculum to the core competencies marketing leaders need most and to your busy life - you can pick and choose the modules to suit your knowledge gaps, availability and budget.
GLOBAL-MARKETING-LEADERSHIP-PROGRAMME-2023

MII Berkeley Programme

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Career-shifting programme
Different modules
World-leading instructors

WHAT IS
THE GLOBAL
MARKETING
LEADERSHIP
PROGRAMME?

You’re about to make the most important decision of your career.

This is a world-class development programme you can’t access anywhere else, one which we have created especially for you.

It is made up of five modules - each one providing you with an insight into critical industry trends and core competencies to lead marketing transformation in your organisation.

We have tailored the course to your busy lives - providing a mix of in-person, hybrid and modular learning. You can choose one or more courses depending on what works for you.

And the best part? At the end of each course, you’ll earn a professional certificate from UC Berkeley.

Want a glimpse of the line up? Look no further:

Download Prospectus

START YOUR TRANSFORMATIONAL AI JOURNEY - SIGN UP TO MODULE 1

AI is the way of the future. Upskill in this area before your competitors do.

Artificial Intelligence is transforming our world and our industry. We’ve witnessed the meteoric rise of ChatGPT and leading Tech giants restructuring their entire businesses to make AI one of their biggest priorities. This is only the beginning and business leaders don’t have the time to sit still and watch it happen.

Understanding AI and how it will impact marketing is fundamental. This is the key to remaining relevant and futureproofing your business.

But I’m a Marketer not a Data Scientist, we hear you say?

All the more reason. Even those of us with no technical background in computer science, maths or statistics will need to lead and manage Data Scientists, Machine Learning (ML) Developers and AI Engineers in the not so distant future.

So now’s the time to get started.
Take this course to understand AI:

+ How it works
+ What makes it work well
+ How it’s been used in business
+ The impact it can have
+ The challenges it brings
The future awaits, don’t miss this head start.
Buy Now

WHO WILL TEACH
YOU AI?

image-3
Michael Wu

We want you to learn from the best.

With that in mind, it’s time to introduce you to Dr. Michael Wu - recognised along with Mark Zuckerberg, Marc Benioff and other industry giants as Influential Leader by CRM Magazine.

He’s one of the world’s top authorities on Artificial Intelligence (AI), Machine Learning (ML), Data Science & Behavioural Economics.

Not only is he currently Chief AI Strategist at PROS (NYSE: PRO), an AI-powered SaaS provider but he is also an internationally-recognised lecturer and author.

Most importantly, he is the voice of knowledge on AI and he will be teaching you.

About
Dr. Michael Wu